Making Microsoft thought
leader on the future of work.
Launching a new working era for Microsoft by inventing a transformative role:
the world’s first Chief Hybrid Officer and with that making them a thought leader on hybrid working.
Our CHO has won the computable award and was named
by Financieel Dagblad one of the 50 top talents in the Netherlands.
As part of the campaign, we produced a hybrid film of which the script and visuals work both ways,
with the intention to defy conventions and provoke new perspectives on hybrid work.
Working for Microsoft has always been about turning a corporate story into a human and connected narrative.
Our strategic route landed a remarkable message for the world’s biggest tech
company, ‘that the future of work isn't about tech, but about people’.
The work is currently shortlisted by APG, has won bronze in both Lens Awards as well as Content Awards,
marking a highlight in our evolving strategic partnership with Microsoft.